Roberto Villarreal was appointed Commercial Director of the Caribbean Cement Company in September 2019 after serving as Industrial and Builders Director from January 2019. Prior to this, he led CEMEX Jamaica as General Manager from 2015 to 2019. In this role he brought innovative building solutions to some of the major construction projects in Jamaica. His extensive experience also includes roles such as Strategic Planning Manager for Infrastructure and Housing at CEMEX South, Central America & Caribbean and management positions in Mexico Ready Mix business. He holds a MSc in Innovation for Business Development from Tecnologico de Monterrey and a BSc (Hons) in Industrial and Systems Engineering from the Monterrey Institute of Technology and Higher Education, Laguna.

Mr. Jose Antonio Cabrera Guerra was appointed to the Board of Directors of Trinidad Cement Limited in July, 2022. He has a keen interest in learning from different cultures and believes in innovation as a fundamental tool for an organization to obtain long-term sustainable competitive advantage, solving customer needs while adding value to society.

Mr. Cabrera is a Senior Executive, with several years’ experience in cement industry. He currently serves as General Director, CEMEX, Dominican Republic, Puerto Rico, and Haiti. Since 2000, Mr. Cabrera has held various leadership positions across CEMEX Operations worldwide including Strategic Planning Vice President - Asia, Middle East, and Africa from
(2016-2018). He also served as Managing Director – Balearic Islands, Mallorca (2012-2015),

Strategic Planning Director - Mediterranean Region, Madrid (2011-2012), Cement Operations Manager – Tarragona (2006-2010), and Production Manager – Tenerife (2000-2005). Mr. Cabrera obtained his Executive MBA from the IE Business School in Madrid. He holds a Master’s Degree in Occupational Risk Prevention - Industrial Safety Specialty from CEREM, Madrid and a Bachelor of Physical Sciences – Automation & Control of Industrial Processes from La Laguna University, Spain.

Visit us on Facebook

Construrama is the largest hardware store network in the region, supported by CEMEX/TCL. This initiative will professionalize our customers’ business, driving it to the next level.

Each element of the value offer is created to develop the existing hardware store and create more qualified sales teams to meet evolving customer expectations.

As part of the professionalization of the Construrama hardware store network, an improvement to the interior and exterior design of each point of sale is included. This creates an appealing experience for end users within the hardware store, where the sales team is uniformed, the inventories are well organized, and the item display is inviting.

Each of the Construrama hardware stores offers a wide portfolio of construction products, with the aim of supporting all participants in the sector in each of their projects.

As a part of the value offer, a solution is delivered to the needs of your end customers. Being in a network of hardware stores rewards your end customers for their construction purchases.

As we continuously listen to partners, Construrama Hardware Stores will always provide innovative solutions for their end customers and their growing needs.

To learn more about Construrama, visit our website: http://construramatt.com/we-are-construrama/

Click here to download our ConstruPoints Programme 

Our proposal in Cements with low CO2 emissions

At CEMEX/TCL, we believe that climate change is one of the greatest challenges of our time and we support the urgency of collective action. We have already achieved reductions for some cement products that exceed 40% of specific net direct CO2 emissions. We have worked for years to reduce its environmental impact and are committed to supporting climate change mitigation and adaptation actions stemming from the Paris Agreement. We want to be an agent of change in limiting global warming to less than 1.5°C and ensuring compliance with the UN Sustainable Development Goals.

Vertua: Cement with low CO2 emissions

The Vertua cement range is a key component of our climate strategy, which includes the ambition to supply net-zero emissions products globally by 2050. Vertua in cement brings together a new range of products that offer net direct CO2 emission reductions ranging from 15% to more than 40%, compared to the net direct emission of a traditional Type I cement. The Vertua Classic is available in Trinidad and Tobago.

The characteristics of the product within which the resistance and durability are highlighted are not altered with respect to traditional alternatives. They are cements with the same quality and performance, now with reduced carbon emissions.

*Reference: sectoral global average net emission per tonne of clinker (source: Getting The Numbers Right – year 2000 – https://gccassociation.org/gnr/) and the typical clinker factor of a Type I cement (equivalent to ASTM C 150 cement, Type I). The direct net emission of each Vertua cement is obtained through the "CO2 Protocol" verified annually for clinker and the clinker factor corresponding to each cement.

Vertua Classic
The general purpose cement is the first to join the Vertua line, with the "Vertua Classic" seal offering a reduction of between 15% and 25% of CO2 emissions, compared to conventional cements, preserving its technical properties and maintaining the same CEMEX quality standards.

 
Vertua: Data on our progress towards low-carbon development

• We have managed to reduce more than 20% in our net global CO2 emissions since 1990 in our cementitious products.
• We continually strive to look at alternative fuels to replace our traditional fuels.
• Substitution percentages and types of alternative fuels vary from plant to plant according to regulatory frameworks and availability.
• In our ECO cement, we have managed to replace a significant percentage of the high energy consumption clinker.
• CEMEX’s Carbon Disclosure Project (CPD) had an "A" rating in transparency and climate strategy in 2019 and we maintain a leading position in 2020.
• Carbon Trust has validated the alignment of the company's climate action plan to reduce our emissions, with the trajectory of the 1.5°C scientific scenario.

Distributor Segment Sales Team

Industrial Segment Sales Team

Builder Segment Sales Team

Details for Sale	Bid Form
Click image to download	Click image to download

Click here to download our Conditions of Purchase PDF